Wired Magazine has opened a temporary store in SoHo. The purpose of the store is to give shoppers a chance to see 65 of the latest gadgets up close, including products not yet widely released like the Motorola PEBL. This shows how a print media company can use its brand to extended into other spaces and create "experiential marketing" for itself and its partners.

1 out of every 10 ads seen online are seen on MySpace.com, according to Nielsen. Only Yahoo and MSN have higher ad views. This means that MySpace -- and really the idea of social communities and networks online -- has become a major part of people's lives online and advertisers are going after their 34 million users. P&G is reaching teens by sponsoring profiles of Hillary Duff and other pop stars.

Gada.be is a new kind of search website that works really well with mobile devices and instead of going to a search site then searching you can just type your search in as a URL. Type in whatever you want to search in the URL followed by .gada.be Like... http://laptops.gada.be or http://hashem.gada.be and the results are returned and categorized in a really clean and useful way

Wikipedia.com is now getting higher traffic than the NY Times.com! Wiki what? From the Hawai'ian word for "fast", a "wiki" is a a web site where users contribute all the content and allow others to edit it. Sites like Wikipedia are gaining mass appeal and demonstrate that the web is becoming more about "Collective Intelligence".

For the first time, the online iTunes Store now sells more music than traditional music stores. In the US, iTunes beat Tower Records, Sam Goody, Borders, HMV, Virgin Megastore and Virgin Digital. Amazon.com, Wal-Mart and Best Buy did sell more than iTunes, but iTunes growth rate is higher.

Written by Tom Kelley, founder of IDEO, this book examines how companies could look at their human capital to achieve change and innovation. Of course there is a ton of self-promotion for IDEO, but they are an interesting company and the book is well-written. The author defines 10 conceptual personas to drive progress, such as: "Anthropologists" who contributes insights by observing human behavior, "Experimenters" who try new things, "Hurdlers" who surmount obstacles, "Collaborators" who bring people together, "Caregivers" who anticipate customer needs, and "Cross Pollinators" who are trained in multiple disciplines and encourage new thinking and applications of ideas. Perhaps some useful ideas here for the Ad Agency in transition...

Think Video Gaming is for kids? The average video gamer is 30 years old, and pretty evenly split between men and women. Is the industry worth the attention of marketers? The money talks...the Video Game industry generated $12 billion in revenue vs. Hollywood's box office revenues of only $9 billion.

The Big G is extending into the physical world with "Google Space" -- a branded area inside London's Heathrow airport. People can surf the net, check email and use Google services, with actual Google staff on hand to answer questions. Google is using the space to get feedback and test new products. People are spending 30 minutes on average and could be rolled out to other high traffic hubs.